Breathe Easy Sonoma County
The Department of Health Services (DHS) strives to promote the health and wellbeing of all residents in Sonoma County. As outlined in the recent A Portrait of Sonoma County one key recommendation was to reduce smoking in the County. A decrease in smoking would help meet the County's Health Action goals to promote healthier habits for our youth and community.
Overall, DHS provides prevention services and coordinates tobacco control activities with our community partners and allies to create a healthier community. Specifically, DHS:
- Plans, implements, and evaluates innovative public health policies including healthy retail certification and tobacco retail licensing
- Staffs the Coalition for a Tobacco-free Sonoma County to promote community health education efforts
- Provides resources for cessation programs
- Gives technical assistance to local governments
- Works to prevent minors from acquiring tobacco products
- Educates businesses and providers on smoke-free policies
- Trains youth leaders in our community to promote tobacco control activities
- Collaborates with Tobacco-Use Prevention and Education (TUPE) schools to prevent youth tobacco/nicotine use
The Burden of Smoking in Sonoma County
In Sonoma County,
- Tobacco use is a leading cause of death in Sonoma County.
- There are approximately 570 smoking-attributable deaths each year. These smoking-attributable deaths represent 15% of total annual deaths (2008-12 annual average).
- The estimated adult smoking prevalence is 14% (2011-12 data).
- An estimated 11% of eleventh graders smoked a cigarette in the past 30 days (2013-14 data).
- An estimated 69% of eleventh graders reported that it was "fairly easy" or "very easy" for eleventh graders to get cigarettes if they really wanted them (2013-14 data).
- An estimated 18% of adults have ever been diagnosed with asthma (2011-12 data).
- The total estimated cost of smoking was $277.7 million in 2009. This estimate includes direct healthcare costs and indirect costs from lost productivity due to illness and premature deaths.
View the supporting data >>
American Lung Association
The Centers for Disease Control and Prevention: Office on Smoking and Health
Smoking Prevalence Data
Tobacco Laws Affecting California (pdf)
If you'd like more information, please complete our online Ask the Tobacco Education Coordinator form or contact our office at (707) 565-6680.
The Department of Health Services responds to complaints and provides technical assistance to the community on a wide variety of tobacco control related issues including violations of worksite no-smoking laws and illegal sales of tobacco to minors.
For more information about tobacco control laws, or to report a tobacco related violation, contact us at (707) 565-6680.